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    The Persuaders

    Begin jaren ’70 hielden de acteurs Roger Moore en Tony Curtis het publiek aan de buis gekluisterd in de Britse serie “The Persuaders”. De Aston Martin DBS werd

    destijds op verzoek van Roger Moore zelf bij de serie betrokken. Aston Martin gaf hun volledige medewerking aan de serie. Het enige probleem was wel dat de productie van de DBS V8 nog niet was begonnen. Daarom werd de Bahama Yellow DBS met zijn originele 6-cilinder omgebouwd tot een V8-versie. Een leuk detail : de wagen is op de binnenkant van het kofferdeksel gesigneerd door Moore en Curtis als gage van authenticiteit…

    Built for Bond

    4 December 2014, Gaydon: Aston Martin together with EON Productions, the producers of the James Bond film franchise, unveiled Bond’s stunning new car, the Aston Martin DB10, on the 007 stage at Pinewood Studios.

    The luxury British sports car brand is delighted to confirm that James Bond will once again drive an Aston Martin in Spectre. On this occasion, it will be a model developed specifically for the film and built in-house by the brand’s design and engineering teams.Led by Aston Martin Chief Creative Officer, Marek Reichman, the design team worked closely with the film’s director, Sam Mendes, to create the ultimate car for the world’s most famous spy. Celebrating the great British brand’s half century with Bond, which started with the iconic DB5, the DB10 gives a glimpse to the future design direction for the next generation of Aston Martins.Dr Andy Palmer, CEO of Aston Martin, said: “In the same year that we celebrate our 50-year relationship with 007, it seems doubly fitting that today we unveiled this wonderful new sports car created especially for James Bond.“To be partnering once again with EON Productions is great news for this company and for everyone around the world that loves to see Bond at the wheel of an Aston Martin. “I’m incredibly proud of everyone in the team at Gaydon who have brought this special project from concept to reality.”

    Production will be strictly limited to 10 of the bespoke sports cars, developed and built by the designers, engineers and highly skilled craftspeople at Aston Martin’s Gaydon headquarters. Spectre is due for general release on 6 November 2015.

    Jolly Good News: Aston Martin Lagonda Could Be Sold Outside the Middle East

    We love pretty much everything about the luscious new Aston Martin Lagonda sedan, except for one thing: Aston Martin is only selling it in the Middle East. Or is it?

    According to a report from Top Gear, worldwide interest in the lip-smackingly beautiful supersedan has not gone unnoticed by Aston Martin CEO Andy Palmer, prompting the company to explore the possibility of bringing it to other markets. Or maybe this was the plan all along. Either way, we’re happy to hear that the Lagonda is getting a case of wanderlust.

    This was confirmed by Aston’s U.S. spokesman, Matthew Clark, who said, “We are investigating the possibility of bringing it to other markets besides the Middle East . . . Global interest has been very strong so it is right that we have a look at possibilities.” We agree. It is at least right.

    But will it come here? We, um, hope so. While Europe and England are virtual guarantees should the Lagonda be sold anywhere else, distribution in regions beyond those could be limited by the capacity the Lagonda’s dedicated factory in Gaydon, and Aston’s willingness to go through emissions tests and run the car into walls and stuff. Then again, maybe the feds will give Aston a hall pass? It’s happened before.


    Andy Palmer, CEO of Aston Martin today announced two key changes within the management team. Simon Sproule has been appointed to the position of Director of Marketing & Communications and Janette… Green adds the role of Director of the office of CEO to her existing position of Brand Communications Director.
    Simon Sproule, joins Aston Martin from Tesla Motors where he served as Vice President of Global Communications. He has spent more than 20 years in the automotive industry and held senior management positions at Ford Motor Company, Nissan Motor Corporation and the Renault-Nissan Alliance as well as his most recent assignment at Tesla Motors.
    Janette Green, who has been with Aston Martin for 10 years as the company’s Brand Communications Director and is responsible for the global brand’s development in both the automotive and luxury arenas. She has spent more than 25 years in the HLS sector of the automotive industry in a number of key communications roles.

    Geen overname van Aston Martin

    Geen overname van Aston Martin
    Mercedes-Benz heeft geen plannen om Aston Martin over te nemen. Dat zei Daimler-baas Dieter Zetsche op de Autosalon van Parijs.
    Momenteel heeft Mercedes-Benz vijf procent van de aandelen Aston Martin in handen…, maar dat percentage zal volgens Zetsche niet worden vergroot.
    Zetsche: “De huidige overeenkomst is perfect voor beide merken omdat Aston Martin onafhankelijk blijft, maar wel kan profiteren van techniek van buitenaf.” Mercedes-Benz en Aston Martin sloten afgelopen zomer een overeenkomst om het gebied van technologie te gaan samenwerken. Zo gaat de Britse sportwagenfabrikant in de nabije toekomst gebruikmaken van AMG-motoren.